JPLUS recently released its latest model Arie sunglasses series. The model “Aire” belongs to the fourth volume of the JPLUS SUMMER 24 series and represents a hymn aimed at rediscovering and fully enhancing the multifaceted identity of the brand, which has never been abandoned and is now even in the matrix of its most authentic DNA Reinforced: “Since its inception, carefree contemporaneity has always distinguished it”.
The style game begins again with the “Aime” model, which features an oversized geometric bold acetate mask that comes in different colors, from classic black to dark tortoise, and even special orange or black marble effects . Streetwise, elegant, formal, this is the contemporary diva who expresses her power through the shape of her face.
ARIE 238,00 € 55口16-140
ARIE women’s sunglasses, bold and large design, very elegant and square. Made with geometric patterns and 3D processing. Entirely handcrafted in Italy from Mazzucchelli cellulose acetate and surgical steel, it is extremely durable. There are 4 colors to choose from: black, marble, turtle, red and yellow.
Material: precious metal, medical steel, very durable
Patented snap hinge
Eyeglass covers, individually adjustable
AYMA 238,00 € 51口21-140
AYMA women’s sunglasses, bold and large design, very elegant and square. Made with geometric patterns and 3D processing. Entirely handcrafted in Italy from Mazzucchelli cellulose acetate and surgical steel, it is extremely durable. There are 5 colors to choose from: black, marble, tortoise, blue, reddish purple.
EGIA women’s sunglasses, bold and large design, very elegant and square. Made with geometric patterns and 3D processing. Entirely handcrafted in Italy from Mazzucchelli cellulose acetate and surgical steel, it is extremely durable. There are 5 colors to choose from: black, marble, turtle, light blue, red and yellow.
EGIA 238,00 € 51口22-140
Creativity & Innovation
Stefano Scauzillo is an innovative young man with extraordinary creativity, elegance and irony. For him, teamwork and sharing with collaborators are crucial. He created his glasses with the opticians in his DNA in mind, who buy and wear them, with the aim of giving them a product of elegance, comfort and durability. After the acquisition, brand founder and highly sought-after designer Alessandro Martire will serve as artistic director and main designer of the maison, ensuring continuity of style and identity.
JPLUS Since its founding, JPLUS’s goal has been to develop and produce high-quality eyewear, entirely made in Italy, at well-balanced prices. Alessandro Martire explains how he first conceived the brand: “Talking to many friends who are as passionate as I am about looking at the eyewear market, I was a bit uninterested in finding eyewear in traditional distribution channels. The research was done in a specific vintage market or The idea of a more social contact with people was born out of a clear dissatisfaction with companies that offer boring products at unreasonable prices, like in the Salone del Mobile in Milan or in Venice. Showing a collection with a strong identity directly to the end audience at an event or party where people can buy our products directly gives us the opportunity to get a clear idea of what we are doing and the emotions we are likely to generate. .
Founded in Italy since 2009 by Alessandro Martire, his lifelong partner Paola Toller and Andrea Toller, JPLUS’s colorful facade recalls the shape of a J. Inspired by the ideas of Jack Kerouac’s Beat Generation, JPLUS begins a biennial collaboration with Costume National, a Milan-based brand considered one of the fathers of minimalism. , and together with maison designed several personalized masterpieces for Vincent Gallo, David Bowie and Lady Gaga. In 2019, SCS srl acquired all shares of the brand.
SCS srl is the commercial subsidiary of ESSEQUADRO Eyewear Group, headquartered in the heart of southern Italy. The Essequaro Group is an established company in the world’s eyewear industry and a model of innovation, development and research, thanks to the passion, sacrifice and tenacity of Stefano Scauzillo, CEO of the Essequaro Group. The family approach is a recognizable trace of Essequdro, both in the company organization and in production excellence. Design, passion for design, attention to detail, attention to customer needs, research of trends and colors are all fundamental elements for creating high-quality products, where tradition is combined with technological innovation and fashionable developments.
JPLUS now distributes its products to a number of qualified opticians in Europe, Asia and the United States, covering approximately 16 countries around the world. JPLUS always puts distribution quality first, placing its products in the best optical products and best concept stores in the world.
About JPLUS
JPLUS is an independent brand that produces modern eyewear. Founded in Italy in 2009 by Alessandro Martire, JPLUS features colorful lines on the front that recall the shape of a J. Since its foundation, JPLUS’s goal has been to develop and produce high-quality eyewear, entirely made in Italy, at a balanced price.
JPLUS is a cross-brand whose design concepts are influenced and inspired by disciplines such as industrial design, fashion, visual and art. JPLUS aims to subvert the rules of style, presenting itself as an alternative to the dynamic and industrial vision that distinguishes the contemporary market, encouraging individuals to have a personal and intimate experience through the product without external influence. Starting from this vision, JPLUS chose sunglasses as the starting point of its journey. A unique product that engages three of the five senses of the body: sight, smell and hearing.
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Post time: Apr-29-2024